Eman is a marketing and strategy expert with over 21 years of experience in marketing planning and strategy formulation within leading multinational companies in the Middle East and Africa. Her broad expertise spans marketing and sales activities in both B2C and B2B, including comprehensive marketing strategy development, market research, competitive analysis, product management, promotion, pricing, and brand positioning.
A seasoned business professional, Eman possesses a keen business acumen, enabling her to identify new business opportunities and consistently surpass set objectives while contributing to overall organizational success. She has a remarkable track record of supporting various subsidiary companies in achieving financial results and has led numerous operational initiatives across group companies.
Eman’s practical experience includes aligning strategies, business plans, budgets, and forecasts to ensure profitability and organizational growth. She is a passionate leader, motivator, and outstanding team player known for her strong analytical skills, problem-solving abilities, and decisive decision-making. With a commitment to delivering excellence in quality and service, she is proficient in both English and Arabic and excels at working with virtual teams in multicultural environments.